Small Business Growth Blog

SEO Case StudiesTravel Marketing
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SEO Case Study for a Travel Company

We started working with Follow the Camino in July of 2016. They initially hired us for an SEO audit. Their website had been hacked, made possible by an error on the part of their hosting company and they needed to make sure everything had been cleaned up. (Note on the above image: I prefer to […]...
Travel Marketing
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SEO for Travel Websites & Blogs

Back in the day, your customers walked into a travel agency, browsed a catalogue, settled on a destination, and the agency would do the rest. There was no need for travel SEO back then. Today people sit down at a computer, tablet, or smartphone and find a holiday. But, not before carrying out lots of […]...
Business MarketingAccountants
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Marketing Strategies for Accountants

Growing your accounting firm requires a serious and strategic approach, and having a detailed marketing strategy in place is essential. However, marketing usually isn’t a top priority when we’re talking about smaller accounting firms, but growth requires investing more time and money in it. Making your firm more visible will result in generating better leads […]...
On Page SEO
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A Beginners Guide to Google SEO Guidelines

With all the negative news about Google SEO, you might think that Google does not recommend SEO. However, Google recommends SEO for your website – you can read the full documents here and here. This post is a beginners guide to ranking higher on Google. Google’s documentation is a 32-page guide – this is shorter […]...
Travel Marketing
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Content Marketing for Travel Companies

The travel and tourism industry has been steadily growing, and according to stats, it’s one of the fastest growing sectors with bookings reaching $1.6 trillion in 2017. But, apart from being very lucrative, this market is also a highly competitive and saturated one, which means you have to tap into different marketing strategies if you […]...