SEO Growth Blog

Travel Marketing
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SEO, Content Marketing and Marketing Automation for Travel Companies

Content1 Dominate Search Marketing With SEO1.1 Travel Keywords1.2 On-Page and Off-Page SEO2 Content Marketing3 Email Marketing3.1 Email Marketing Automation4 Peculiarities of the Travel Industry The travel and tourism industry has been steadily growing, and according to stats, it’s one of the fastest growing sectors with bookings reaching $1.6 trillion in 2017. But, apart from being […]...
Travel Marketing
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6 Tips for Improving SEO for Travel Websites

Content1 1. Research Your Keywords2 2. Step Up Your Content Marketing Strategy3 3. Boost Your Site Speed4 4. Build Links5 5. Be Mobile Friendly6 6. Analyse Your Competitors Not all those who wander are lost. We know what J.R.R. Tolkien meant to say, but appealing as it may sound in real life, it can’t be […]...
Off Page SEOOn Page SEO
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What is SEO and How Can It Help My Website

Content1 What Is SEO?2 The Science Behind SEO3 High-Quality Content4 Mobile Friendliness5 Website Speed6 HTTPS Is a Must7 User Experience8 Website Architecture and Elements9 Authoritative Backlinks A needle in a haystack. That’s your website on the internet. With 5.6 billion searches processed by Google every day and the fierce competition consisting of approximately 400 million […]...
SEO Case Studies
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Cosmetic Surgery SEO Case Study

Content1 Campaign Goals2 Initial SEO Work3 Monthly SEO4 Local SEO / Google Maps Listings5 Google’s Medic Update6 EAT – Expertise, Authority & Trust7 Conclusion Medic updates in Google have made it a turbulent year for cosmetic surgery websites, their traffic and rankings. TL;DR 89% organic traffic increase 28% total traffic increase 40% increase in enquires […]...
Marketing
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How to Decide on Your Digital Marketing Budget

  The best marketing doesn’t feel like marketing. – Tom Fishburne How many times have you heard that catchy concept of great products selling themselves? Probably many. And it has probably made you wonder whether you should pour all that money into marketing and advertising campaigns. If your product is great, that is. The truth […]...
Business Marketing
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7 Ways to Reach More Customers in 2019

Content1 Polish Your Website2 Leverage Social Proof3 Local SEO4 Double Down on Content Marketing5 Maintain a Strong Social Media Presence6 Try Paid Advertising7 Give Something for Free You’ve probably read all the stats claiming that customer acquisition is somewhere between five and 25 times more expensive than customer retention. Besides, your existing customers are 50% […]...
On Page SEO
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Guidelines for Optimising Internal Links on Your Website

Content1 What is a Link and What is Anchor Text?2 Why Internal Links are Important3 Over Optimising Anchors4 Create a Keyword Sheet5 Finding Secondary Keywords & Synonyms5.1 My Brain5.2 Google’s Search Results5.3 The People Also Ask Box5.4 Google Search Console5.5 Wikipedia/Ahrefs6 Use a Website Crawler to Gather the Internal Links7 Optimising Internal Anchors8 Where to […]...
Business Marketing
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Funding and Grants for New Businesses in Ireland

Content1 List of Grants & Funding Options2 Local Enterprise Offices Grants3 Enterprise Ireland Funding Options3.1 High Potential Start-up Funding3.2 Established SME Funding3.3 New Frontiers3.4 Regional Enterprise Development Fund3.5 Innovation Vouchers3.6 Brexit Be Prepared Grant3.7 Competitive Start Fund for Female Entrepreneurs4 Microfinance Ireland5 JobsPlus6 Trading Online Voucher Scheme7 Back to Work Enterprise Allowance and Short-Term Enterprise […]...
Marketing
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List of Digital Marketing Events in Ireland in 2019

Content1 1. Business, Marketing & Finance Open Event – January 8th2 2. Introductory Digital Marketing Lecture with DMI – January 9th3 3. Facebook for Business – Practical Session – January 10th4 4. The Nutshell of Social Media Marketing – January 14th and 15th5 4.1 LinkedIn for Sales Workshop – Tue 15th January6 5. Advanced Digital […]...
Business Marketing
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How to Find New Accounting Clients

Content1 Ask for Referrals2 Master Your Networking Skills3 Don’t Forget to Follow up4 Polish Your LinkedIn Profile5 Build a Presentable Website6 List Your Company in a Business Directory7 Have an SEO Strategy in Place8 Run Email Campaigns 80% of a company’s future profits come from just 20% of its existing customers is one of the […]...